ORANGE SHOW HELLO V

Orange unveils HelloV, an innovative project combining immersive storytelling and new technologies to engage audiences around its futuristic vision.

(About the project)

Telecommunications leader Orange has partnered with Superbien to create HelloV. This innovative project offers an immersive narrative that plunges viewers into a unique visual and audio universe, while highlighting the brand's values of innovation and connectivity.

Client Orange

To create a captivating experience, our Superbien creative studio designed an immersive installation combining projections, dynamic animations and real-time interactions.

(Creative response)

The installation uses large-format projections synchronised with interactive animations in real time. This device showcases Orange's innovative technologies through a unique multisensory experience. It engages participants emotionally while conveying the brand's forward-thinking vision.

A memorable activation with strong media impact that reinforces Orange's image of innovation among its audiences.

(Result & Impact)

HelloV captured attention with its innovative device, generating significant media coverage and strong audience engagement. By making a lasting impression, the immersive experience successfully reflected Orange's commitment to technology and emotion.