Future Playgrounds

ADIDAS ORIGINALS
PEACOCK SOCIETY

ELECTRIFYING PARTICLES.

On the occasion of the 2016 edition of The Peacock Society, the electronic culture festival, we had the pleasure of partnering with WE LOVE ART and Adidas.

A technological solution conceived as an augmented mirror that is a metaphor for the energy transpiring from the dancers’ bodies into a cloud of electrifying particles.

A light-filled choreography with bluish accents was displayed in real time, illustrating the spirit of Adidas Originals, a brand that definitely sticks to the skin. This interactive experience prolonged the vibrations of a now memorable moment of sharing and celebration.

ADIDAS ORIGINALS PEACOCK SOCIETY
ADIDAS ORIGINALS PEACOCK SOCIETY
Dreaming about taking your audience back to the playground?
Tickets here!
ADIDAS ORIGINALS PEACOCK SOCIETY
ADIDAS ORIGINALS PEACOCK SOCIETY
ADIDAS ORIGINALS PEACOCK SOCIETY
ADIDAS ORIGINALS PEACOCK SOCIETY
ADIDAS ORIGINALS PEACOCK SOCIETY

Credits

Agency

We Love Art

Arti direction and interactive conception

SUPERBIEN

Video edit

Victor Gounon

Dreaming about taking your audience back to the playground?
Tickets here!