RTE INTO THE HEART OF TOMORROW

Superbien is working with Havas Events to design a VR experience for RTE, offering an educational immersion into the heart of tomorrow's electricity networks.

(About the project)

To raise public awareness of the challenges facing the electricity transmission network, RTE has devised an immersive experience. Superbien is developing a virtual reality experience that allows users to discover the sector's innovations through a scripted and interactive narrative. The project showcases the new generation of electrical substations.

Client RTE

Superbien has designed a guided VR expedition in a fun and technical 3D universe, revealing RTE's future energy infrastructure.

(Creative response)

The experience takes the form of a virtual journey led by an avatar guide in a graphic world combining technology, weather, high-voltage lines and innovations. Thanks to VR, users discover the challenges of the network from a lively and engaging perspective, combining immersive storytelling and technical design.

The experience showcases RTE's expertise and facilitates understanding of its missions through an accessible and memorable technological immersion.

(Result & Impact)

The device has generated considerable public interest, particularly in events and educational settings. The accessible scripting of the energy universe provides a better understanding of the challenges of tomorrow. The project confirms RTE's position as an innovative player in the energy transition.