ORVEDA BEAUTY FILM

For the launch of its prebiotic serum Glow Activator, Orveda called on Superbien to design an immersive presentation video. The aim was to visually convey the biotechnological innovation and ethical values of the product.

(About the project)

Orveda, a high-performance skincare brand, is pushing the boundaries of skincare with a universal prebiotic serum. This project aims to express the essence of Glow Activator: a fusion of nature and biotechnology, designed for all skin types, regardless of gender or age.

Client ORVEDA

A video that embodies Orveda's DNA through visual storytelling, merging innovation, ecology and the power of skin care.

(Creative response)

The visual universe conveys the promise of Glow Activator: to illuminate every skin type with intelligence and respect. Highlighting the brand's ecological commitment, bright green becomes the project's signature colour. Playing with light and texture, each sequence reveals the essence of the serum, illustrating its biocompatible interaction with the skin.

An impactful film that captures Orveda's DNA, reinforcing its premium positioning and commitment to inclusive and eco-responsible beauty.

(Result & Impact)

Launched on the brand's platforms and at points of sale, the film highlights the uniqueness of the Glow Activator. The refined and immersive aesthetic captures the attention of the public and beauty professionals. By playing on strong visual storytelling, the video reinforces the emotional connection with consumers.