Cartier Women’s Initiative 2023

Cartier Women's Initiative
Paris

Superbien directed artistically, the 2023 Cartier Women’s Initiative ceremony, dedicated to women who are committed to change.

(About the project)

Cartier has entrusted Superbien with the artistic direction of the annual Cartier Women's Initiative ceremony. Hosted by Sandi Toksvig, the event celebrates female entrepreneurs from around the world who are working to make a lasting impact.

  • Client Cartier Women's Initiative

Superbien has designed an elegant stage set combining kinetic screens, digital creations and artistic performances to showcase the winners' journeys.

(Creative response)

Thanks to innovative digital scenography, the ceremony comes to life on stage with poetic portraits of the winners, iconic speeches and a dance performance by Sadeck. Superbien designs every visual detail to enhance the event.

An event followed both on site and online, combining innovation, emotion and an impactful message, reinforcing the mission and international reach of the Cartier Women's Initiative program. 

(Result & Impact)

The ceremony reached a wide audience thanks to online broadcasting and careful artistic direction. The event shone thanks to the presence of committed personalities such as Amal Clooney, Mélanie Laurent and Yara Shahidi, and highlighted women's commitment around the world.

Credits
& Team

Meet the talented individuals who brought this vision to life, each contributing their expertise and passion to make it all happen.

Credits Superbien
  • Client Cartier Women's Initiative
  • Creative Direction SUPERBIEN
  • Show Caller Alain Dandan
  • Light Designer 4 ELEVEN Jean-François Bonnement
  • Director Xavier Blanot
  • Script Chloé Françoise
  • Sound FLEIK (Jérémie Kokot)
  • Choreographer SADECK
  • Venue Salle Pleyel
  • Creative & Show Director Audrey Baldacci
  • Artistic Coordination Denis Kessler
    Caroline Gunther
  • Images SUPERBIEN
  • Scenography Mélodie Brault
    Déborah Desay
  • Producers Marie Besse
    Nicolas Gros
  • Technical Director Stéphane Trinh
  • Client Directors Cindy Herranz
    Alexandra Fibigr
  • Producer, Images Léa Briard
  • Artistic Director Sébastien Pichet
  • Motion Designers Benjamin Crochet
    Gaspard Courrier
    Pierre-Laurent Vilain
    Romain Rio
  • Music Pierre Chambon
  • Captation & Making Of Julien Mascheroni
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