Tech

GOOGLE BRANDCAST

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Client
Google
Industry
Tech
Type
Show

Elevate a commercial convention to the status of a truly unforgettable Live Show

A SHOW THAT DESERVES A TUTORIAL.

In just a few years, YouTube has become an second nature in our daily lives and has become a key player for advertisers who want to reach their communities in a precisely targeted way.

To reinforce this firm perception, we wanted to depict all the power of the Google ecosystem and the richness of its offer through the creation of an exceptional animated show.

Behind a number of moving blocks that are being dissembled so as to be better reassembled, we see an extraordinary interface in perpetual mutation, where every tense second counts.

The graphic setting is like an intelligent mechanism capable of analyzing its environment so as to offer it the best content every time.

Credits

  • Production and global coordination We Love Art
  • Artistic direction & staging Les Petits Français
  • Video production Vice France
  • Video content creation and direction Superbien
  • Choregraphy I Could Never Be a Dancer
  • Stage design Sabri Tekaia
  • Video projection ETC Audiovisuel
  • Light design All Access Design
  • LEDs screens PRG
  • Video capture and video edit Werewolf
  • Music Lilly Wood & The Prick - Prayer In C (Robin Schulz Remix)