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BOUYGUES IMMOBILIER ANNUAL CONVENTION

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Client
Bouygues Immobilier
Industry
Other
Type
Immersive experience

How to make a real estate convention immersive and heighten the senses?

CLOUDS OF SENSES.

Each year, Bouygues Immobilier brings its clients and privileged partners together to celebrate their successes and share its vision of the future of real estate: increasingly innovative residences to improve the experience of living together.

To highlight this unique promise, we imagined and designed a sparkling spectacle. The event took place at Atelier des Lumières; our goal was to outline the future of connected housing, behind a mass of fully video-mapped particles. A constantly-moving architectural scene that plunged the audience into the heart of the new models, sustainable cities, and the latest projects carried out by the brand.

Credits

  • Client Bouygues Immobilier
  • Place and videoprojection Atelier des Lumières
  • Video edit Victor Gounon